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Qatar Airways Introduces FC Barcelona’s livery for the first time on a Boeing 777

unveiled branding at the team’s Camp Nou stadium



Qatar Airways and FC Barcelona are taking their partnership to the skies as the airline introduces FC Barcelona’s livery for the first time on a Boeing 777. The aircraft, which features the distinctive Barça scarlet and blue, or ‘Blaugrana’ as it is known in Catalan, arrived from Bangkok this week to Doha International Airport.


Rédigé par La Rédaction le Mercredi 26 Février 2014

Building on the concept of ‘a team that unites the world’, which was first introduced in the popular TV spot created to support the partnership, the design incorporates the colourful Barça flag draped across the fuselage of a Boeing 777.

The aircraft was sent to Dublin, Ireland, where it took a team one week to hand paint the custom-made design onto the aircraft. Using an airbrush the team produced a shading effect to help create the illusion of the Barça flag moving as the aircraft takes to the skies.

Additional stenciling was used for the text as well as the football club’s crest which sits on the fuselage of the aircraft.

The introduction of the FC Barcelona livery, alongside the Qatar Airways Oryx logo, further cements the airline’s commitment to the partnership, as well as their loyalty as Barça fans.

Qatar Airways and FC Barcelona have been fostering a successful partnership since it officially commenced in July 2013.

In the nearly eight months since the partnership has been in effect, the airline has launched a hugely successful partnership campaign including the Land of FCB TV commercial that has garnered more than eight million views from fans all over the world; officially sponsored the FC Barcelona Asia Tour, and introduced unique tour and match packages for fans looking to visit Barcelona through Qatar Airways Holidays division.

In addition to the new livery, Qatar Airways recently unveiled branding at the team’s Camp Nou stadium.

The Boeing 777 featuring the livery will be flown to a number of destinations throughout the airline’s global network, including North America, Europe and Asia.

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