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Rédigé par La Rédaction le Mardi 4 Mars 2014
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Revised customer strategy : Ryanair Europe’s it is seeking to appoint an agency partner


Ryanair, Europe’s today (4 Mar) announced it is seeking to appoint an agency partner to develop its data and customer relationship marketing as part of its revised customer strategy.



The successful agency will be the first major appointment made by Ryanair in what will be a significant digital development, as Ryanair continues to improve both its customer experience and industry-leading customer service, following the launch of a new Ryanair.com home page and ‘My Ryanair’ customer registration service.

The pitch process is being managed internally and is open to all European agencies, who have been invited to submit their credentials and an outline of why they should be Ryanair’s first agency partner (in English) by email to pitches@ryanair.com, by 5pm on Friday, 28th March, with an appointment set to be made by the end of April 2014.


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