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Tourist numbers in Paris: slight recovery in March

figures of the Economic Observatory of Parisian tourism

The Economic Observatory of Parisian tourism published its figures for the month of March 2016. International markets are following the same trend as the beginning of the year, however, in March, French arrivals record a growth of +3.6 % in Paris and +2.1% in the Grand Paris.

Rédigé par The Editors translated by Joséphine Foucher le Jeudi 7 Juillet 2016

Hotel arrivals are showing a limited decrease of -1.3 % in the Grand Paris © OTCP Marc Bertrand
Hotel arrivals are showing a limited decrease of -1.3 % in the Grand Paris © OTCP Marc Bertrand
The Tourism and Congress Office of Paris published its visitor numbers for the month of March 2016.

According to the economic observatory of Parisian tourism, hotel arrivals show a slight decrease of -1.3% in the Grand Paris, compared to previous months.

“While the trend of the end of this first trimester seems to be improving (-7.8% of arrivals in January then -5.9% in February), the Brussels terrorist attacks, on March 22, 2016, were another hard blow on European tourism and challenged the hope of a sustainable recovery in the second trimester (furthermore, note that the Easter weekend took place in late March versus in April last year)”.

In fact, the occupation rates in April (68.1%) and in May (73.3%) in the Grand Paris have dropped respectively by -10.7 points and -7.0 points.

Finally, according to MKG Hospitality, the start of the Euro 2016 in Paris was a bit slower than cities in the province, due to a convergence of factors that were climate-based (floods), social (protests) and security related.

Italian, Japanese, and Russian markets in trouble

The trends of foreign markets (drop in hotel arrivals by -5.2% in March in the Grand Paris) are the same since the start of the year. Markets that are suffering the most are still Italy (-25.1%), Japan (-48.9%), and Russia (-29.4%.)

The American market (United States) is resisting with +4,3 % in arrivals in March and +0.9% on the first trimester, with arrival volumes at an increase compared to the first trimesters of the four previous years.

Finally, we’ll note that the Chinese market shows a second consecutive month of decline (-5.2 % in March in the Grand Paris after -0.2% in February) despite a significant growth of Chinese arrivals in Paris intramuros (+14.5 % accounting for 21,400 arrivals, a record for this market in March.)

Finally, two positive signs to highlight: the proportion of business trip overnight stays in the Grand Paris increased by 7 points to reach 55.8% in March, and French arrivals display a growth of +3.6 % in Paris and +2.1 % in the Grand Paris.

Fréquentation Paris : timide redressement en mars

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